Trade Show Display & Signage Services
High-quality trade show booth displays to help your company stand out.
We don't mean to brag, but we're pretty good at helping you brag about yourself. When it comes to exhibiting at a trade show, it’s important to keep in mind that customers like to purchase with their eyes. This is why nothing makes your company attract more attention than a beautiful, eye-catching booth! Our team of graphic designers, marketers, copywriters, and branding professionals can make your company stand out from your competitors and engage with customers.
Common Trade Show Displays
- Fabric Pop Up Booths: Full-height and tabletop versions, straight and curved options available
- Magnetic Panel Displays: Straight and curved options available
- Custom Printed Tablecloths: Custom logo or fully customizable design
- Roll Up Banners: Various sizes and materials
- Standard Banners
- Custom Trade Show Booth Displays: Complete with electric hook-ups, A/V equipment, custom lighting, and modular flooring (or fancy carpet)
The Trade Show Display Design Process
Design Meeting
Green Group Studio is unique in that we take the time to make sure that we position your company in the best possible way to effectively reach and engage with your target audience. This means that our designers will sit down with you to learn about your brand (and your ideal customer base), as well as the products and services that your company offers.
In many cases, clients come to us in need of a branded trade show booth that they can use at multiple events. In other cases, clients will have a specific set of offerings (products or services) that they want to promote on their trade show booth for a particular exhibit. Whether you want a timeless trade show booth that reflects your overall brand identity, or a design pertaining to a specific subject matter for your display, we can dive in and create a beautiful design to attract customers.
Trade Show Booth Design
If you have a current logo, colors, fonts, or even branding standards manual, we start there. In other cases, clients rely on us to take care of their full branding, inclusive of a logo, brand colors, typeface, and photos/illustrations.
Once we understand the overall look and feel of your brand, we begin with creating concepts and verbiage so that we can craft the right visual messaging. Just like PowerPoint slides, our copywriters will help ensure that you don't have information overload on your display, but rather something snappy and succinct.
We typically include two rounds of design revisions and have the option for additional design concepts.
Production
Once the trade show booth design is approved, we send it to a (US-based) manufacturer who will send us a color proof for your approval. You simply sign off on the proof once it meets your standards, and then we help you place the order. The manufacturing and shipping of the trade show display is billed directly to your company credit card at our discounted industry rate. You can either have the trade show booth delivered to the Green Group Studio office or another destination of your choosing.
We highly recommend that you order your trade show booth with enough time for design, revisions, production, and shipping. Typically, you're going to want at least 15 days to allow yourself some breathing room (while avoiding the additional cost of expedited shipping). However, we can turn around displays in as little as five days, from design to production, when necessary (expedited shipping required).
Get Advice on the Best Trade Show Display for Your Business
Not only does Green Group Studio’s designers help you create a trade show booth, banner, backdrop, pop up, roll up, and table display, but we also help advise you as to what is the most appropriate selection for your company’s particular scenario. There are many differences among the trade show display options, and our team is here to help! Additionally, we have agency relationships with manufacturers and pass on our agency savings directly to our customers.
Need help deciding between a magnetic display and a fabric pop up? No problem! We can help you weigh out the pros and cons of each. Have an out-of-town trade show and want to know which displays travel the best or include wheeled carrying cases? You got it, we can help identify which options are better to take on a plane or ship ahead of time. Need a display that will fit an eight-foot booth as well as a 10-foot display booth? We have modular solutions that offer the flexibility to accommodate different exhibit halls.
Trade Show Booth Lighting
In addition to different structural and assembly options, there are also specific trade show booths that have different lighting options. The most common lighting options are halogen and LED. Although LED lighting is approximately twice the cost, it can be the better option for several reasons.
LED lights:
Are impact resistant - You don't need to worry about burning out a filament on the road. They use a fraction of the power. TIP: If your trade show exhibit hall charges for electricity (we have seen fees up to $400 per day), you may be able to power your LED lights off of a computer battery backup without having to pay for electric. Bonus: you can use your battery backup at multiple shows, vs paying for electric at each show.
Need More Than a Trade Show Display?
We also offer a full range of marketing materials including flyers, folders, brochures, business cards, and trifolds. Check out our other marketing materials here. Looking for promotional items to give away at your trade show? We have relationships with companies that create customized promotional products, from branded pens and USB drives, to eco-friendly padfolios and more. We pay special attention to new, unique, and environmentally friendly promotional items that attract attention for all the right reasons.
