In this blog post, one of Green Group Studio’s Web Development Specialists will discuss the benefits of using an Open Source Content Management System like WordPress, instead of a website builder like Wix. A lot of people who are unfamiliar with the website development process are confused about why Wix shouldn’t be used when developing a website since they’re the cheaper option. However, the cheaper option isn’t always the best one, especially when it comes to building a visual representation of your brand. This article, which compares the differences between using WordPress versus Wix, should clarify the subject.
What is WordPress?
WordPress is a Content Management System that was natively designed to be a blogging platform. As WordPress got more popular, it turned into a hybrid Content Management System (CMS) that integrates into its blogging platform.
What is Wix?
Wix is an online website building service that provides pre-made templates and web solutions that anyone who isn’t experienced in the website field can put together.
Pros of Using WordPress
- 100% open source so you aren’t stuck with one provider
- Fully customizable
- Allows 3rd party plugins that can turn a WordPress Blog into pretty much anything
- One of the most secure open source Content Management Systems
- Search engine friendly right out of the box
- Lightweight and superfast
Cons of Using WordPress
- Can be expensive to customize
- Needs managed hosting to stay secure
- Needs to be updated every once in a while to stay secure and up-to-date
Pros of Using Wix
- Inexpensive
- Quality templates
- Drag and drop building functionality
- Websites can be built by anyone without programming knowledge
- Plugins
Cons of Using Wix
- Duplicate websites all over the Internet
- Not search engine friendly
- Very limited options available
- Not open source, so you can’t move from Wix to another hosting provider
- Most templates are not responsive
- Wix DNS is a very complicated system and doesn’t work as advertised (you will need to point your nameservers to Wix to have your DNS propagate successfully)
Search Engine Optimization: WordPress VS. Wix
Search engine optimization is very important when creating and maintaining a website. Using a platform like Wix is not a good idea when your goal is to improve your SEO. This is because Wix doesn’t have the customizable elements that are needed to have 100% control over SEO. WordPress is 100% open source, which means that every aspect of WordPress is customizable. WordPress also supports plugins that can actually make SEO easier for someone who has no experience with SEO. This is very important when you write an article without any SEO knowledge so that you can turn it into a search engine optimized article. Wix does not offer any features like this, and cannot be integrated with these types of tools since it’s not an open source CMS.
Why Use WordPress Instead of Wix?
There is no doubt in the web development world that Wix shouldn’t be used by any company. Website builders like Wix should be avoided at all costs to make sure that your website is developed professionally. With Wix, you won’t be able to enjoy the results you would see from a custom-built website designed by professional web developers.
Here at Green Group Studio, we highly recommend staying away from website builders such as Wix. You will ultimately save money and many unnecessary headaches by making the right choice to have a custom website built in WordPress.
Are you looking to have a WordPress website developed for your business? Green Group Studio offer WordPress website development services for great rates. Please contact us at 561.59.GREEN for more information or to receive a quote.
