National Retail Federation:

“Americans expect more from their phones than the ability to talk to family and friends,” said NRF President and CEO Matt Shay. “Aside from sending pictures and sharing stories and experiences over social networking sites, consumers want to be able to connect with their favorite retailers in a way they never have been able to before – instantaneously. The emergence of m-commerce has created a paradigm shift that has the retail industry very excited.” Read the rest of this entry »